Camille Miller, co-chair of the Intellectual Property Department, discusses the rise in counterfeit sellers using the Internet and social media to generate web traffic and divert customers to rogue e-commerce websites to sell counterfeit goods and offers brand owners practical tips on how to protect their intellectual property rights through preventive measures, active enforcement and monitoring to combat counterfeiting on social media and the Internet.
To read the full article, please click here.
Note: This article is only for use on the Cozen O'Connor website and may be reprinted only with the express permission of Intellectual Property Magazine.